Bright Side Feature Stories

Leading Loyalty Marketing and Rewards Provider Contributes Hundreds of Pounds of Food

Rymax’s heartfelt donation included hundreds of pounds of pasta, hearty soups, cereal, tuna, macaroni and cheese, vegetables, beverages and more.

Margate, NJ (December 29, 2020) – Jewish Family Service of Atlantic & Cape May Counties (JFS) received a donation of an abundance of non-perishable foods, basic essentials and cleaning supplies from Rymax, a loyalty marketing and rewards provider based in Pine Brook, New Jersey.

Their generosity assures the JFS Food Pantry can continue to meet the increased demand perpetuated by the current economic environment.

Rymax’s heartfelt donation included hundreds of pounds of pasta, hearty soups, cereal, tuna, macaroni & cheese, vegetables, beverages and more. In addition to purchasing and donating pallets full of products, Rymax staff delivered directly to the pantry and helped unload the donation.

The company has worked with the Atlantic City hospitality/gaming industry for years providing comprehensive loyalty programs and rewards.

“We’ve been a supplier to the gaming industry for over 20 years,” said Eve Kolakowski, President of Rymax. “We know it is one of the hardest hit industries during the COVID-19 pandemic. We wanted to give back to the community that has given us so much over the years. This donation will help our friends who have lost their jobs at the casinos, as well as other families who need additional support this holiday season.” Kolakowski continued, “Studies show that in the wake of COVID-19, the number of people who are food insecure in the United States could rise to more than 50 million, including 17 million children. When you read and hear about those staggering numbers, it’s heartbreaking and you know you have to act.”

Last May, Kolakowski and her team sent a similar shipment as the JFS Food Pantry.

That delivery included boxes and bags of pasta, jelly, snacks, vegetables, beverages, condiments and more which fed hundreds of community residents during the shelter at home order.

While the need for food is still escalating, contributions to the agency have slowed. Rymax’s support affords JFS with the opportunity to restock their shelves and assures no one will go hungry this winter season.

“At JFS, we are grateful for Rymax’s ongoing support,” said Andrea Steinberg, JFS Chief Executive Officer. “Many people who have needed support have experienced job loss from the Atlantic City hospitality industry. By giving on a reoccurring basis, Eve and Rymax ensure our shelves can remain stocked and meet the increase demand into the future,” she added.

For more information about JFS programs, services or how you can get involved, contact 609.822.1108 or visit

Jewish Family Service volunteer Donna Levin helps sort and stack some of the hundreds of pounds of food donated by Rymax, a leading marketing and rewards provider, in Pine Brook, New Jersey.

The company graciously donated the non-perishable food and basic essentials to restock JFS’ Food Pantry which has experienced an increase in demand since mid-March.

This is the second contribution by Rymax who pledged to help JFS provide for community residents in need.

About Jewish Family Service

Jewish Family Service of Atlantic & Cape May Counties (JFS) encourages strong families, thriving children, healthy adults, energized seniors and vital communities.

With dozens of program areas, JFS specializes in counseling, mental health services, homeless programs, vocational services, adult and older adult services and also hosts an on-site food pantry.

The agency impacts 8,000 lives throughout Atlantic and Cape May Counties each year.

JFS’ mission is to motivate and empower people to realize their potential and enhance their quality of life.

In keeping with Jewish values and the spirit of tikkun olam (healing the world), JFS provides services with integrity, compassion, respect and professionalism regardless of their religion, race, gender, sexual orientation, ethnicity, age or background.

For more information or to keep up-to-date with JFS events and programs, visit or follow us on Facebook, Twitter and LinkedIn.

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