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Hard Rock Hotel & Casino Atlantic City Raises Nearly $125,000 For American Cancer Society Via PINKTOBER Initiative

The funds raised by Hard Rock Atlantic City will benefit the American Cancer Society’s mission locally.

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Hard Rock Hotel & Casino Atlantic City has raised a total of $124,783 through their PINKTOBER initiative benefitting the American Cancer Society, making the resort the No. 1 fundraising team in the nation.

The funds raised by Hard Rock Atlantic City will benefit the American Cancer Society’s mission locally.

“On behalf of the American Cancer Society and our team of leaders and volunteers, we thank Hard Rock Atlantic City for its dedicated commitment to supporting the fight against breast cancer,” said Paula Green, vice-president of development, American Cancer Society. “We are so grateful for their leadership and their employees’ generosity and passion, and for all who gave and helped raise critical funds to support the fight against breast cancer this October through the PINKTOBER campaign. This will help support patients in need today and the future of breast cancer research. Cancer is a disease that we fight together, and because of passionate community partners like Hard Rock Atlantic City, the American Cancer Society will continue its progress in the fight.”

Hard Rock Atlantic City team members individually raised more than $75,000 through internal and external activations, along with countless volunteer hours throughout October. Michael Woodside, vice president of entertainment and marketing services, represented the resort as a Real Men Wear Pink Ambassador, finishing third in fundraising for the South Jersey and Philadelphia region.

“I simply could not be prouder of the PINKTOBER effort, which has increased significantly year after year,” said Joe Lupo, president of Hard Rock Atlantic City. “Our team members raised the majority of this donation. They care, they give, they act, and when you have a great team, you can do great things.”

Hard Rock Hotel & Casino Atlantic City

With the legendary Atlantic City Boardwalk as its backdrop, Hard Rock Hotel & Casino Atlantic City has become Atlantic City’s go-to entertainment destination.

The property features an award-winning gaming floor that offers 2,250 slots, 120 table games, and dedicated Sportsbook.

The highly regarded resort has been recognized as Forbes Best Place to Work in New Jersey, as well as awards from Casino Player Magazine’s 2020 and 2021 Best of Gaming Awards and USA Today’s 10 Best Casinos.

Boasting more than 16 food and beverage offerings, guests are able to enjoy fine dining at Council Oak Steaks & Seafood, Kuro, Sandpiper and Il Mulino, to casual fare at Hard Rock Cafe, YOUYU Noodle Bar, Sugar Factory, and Fresh Harvest Buffet.

The music-inspired resort offers guests a glimpse into the world’s most valuable and largest music memorabilia collection, along with services from Rock Spa® & Salon, which offers rhythm and music-inspired treatments like the Soul Survivor Massage.

With more than 150,000 square feet of meeting and event space, Hard Rock Atlantic City can fit any bill from intimate board meetings to large-scale conferences.

For more information or to book your stay, please visit

About Hard Rock®:

With venues in 76 countries spanning 262 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops® and Cafes – Hard Rock International (HRI) is one of the most globally recognized companies.

Beginning with an Eric Clapton guitar, Hard Rock owns the world’s most valuable collection of music memorabilia at more than 83,000 pieces, which are displayed at its locations around the globe.

In 2018, Hard Rock International was recognized as a Forbes Magazine Top Employer for Women and Land Operator of the Year at the Global Gaming Awards.

In 2019, Hard Rock International was honored as one of Forbes Magazine’s America’s Best Large Employers, Forbes Magazine’s Top Employers for Women and No. 1 in J.D. Power’s 2019 North America Hotel Guest Satisfaction Study among Upper Upscale Hotel Chains.

Hard Rock destinations are located in the world’s greatest international gateway cities, including its two most successful flagship properties in Florida and home to the world’s first Guitar Hotel® in South Florida, where its headquarters are located.

The brand is owned by HRI parent entity The Seminole Tribe of Florida.

For more information on Hard Rock International visit or